5 Top Ways To Survive A Refunds Nightmare
As an online merchant, one of the things you should be wary of is celebrating after making a sale. You do not know it yet but one of your customers may be contemplating getting a chargeback or demanding a refund. When you do get a customer who is demanding for a refund, do not give in instantly. You might be surprised but more than half of all the refunds demanded were not because of credit card fraud or faulty products. Most of these refunds are demanded by unscrupulous customers who bought your products or e-books with the full intention to make copies of these and refund their original purchases. Although it is more difficult to settle refund issues on online products like e-books and other downloadables, below is a guide on surviving refunds and minimizing them:
